Andrew Peel Launches Crypto Venture in Switzerland Focusing on Tokenized Funds and DeFi Integration
Andrew Peel, former head of cryptocurrency markets at Morgan Stanley, has unveiled plans to establish a new crypto investment and technology firm in Zug, Switzerland. The venture will specialize in tokenized funds and innovative trading tools designed to bridge traditional finance with decentralized finance (DeFi). Peel’s extensive background includes roles at Credit Suisse and Morgan Stanley, where he joined in 2018.
The company aims to revolutionize financial product tokenization and trading, leveraging Zug’s reputation as a crypto-friendly hub. This MOVE signals growing institutional interest in merging conventional financial instruments with blockchain-based solutions.